The business administration major at UPS-Cuenca held a competition titled the  "2016 UPS Marketing Awards" where students presented the marketing projects they worked on during the whole semester.

The university's main officials attended this event; Luis Tobar, UPS General Vice President, congratulated the organizers and the students for their work which showed their creativity, initiative and teamwork. 

The winners of the Publicity Category was GRUN, in the services category SAN JUAN HOTEL and in the strategic marketing category the winner was JAC MOTORS. The winner of the overall competition was JAC MOTORS. 

The members of the jury graded creativity, if the objectives were met, the medium used and originality. 

UPS-Cuenca Vice President Cesar Vasquez highlighted the work carried out by professors and students and congratulated them for working along with several companies on creating Marketing Campaigns.